About the Project
India, attempts to evolve a systematic understanding of consumer
behaviour on energy efficient products and their benefits
as well as the determination of the level of and secular trends
in use of these products have been lacking.
is, thus, an urgent need to gauge consumer behaviour in regard
to these products. The proposed project is a clear step in
project will lead to a comprehensive benchmark, against
which future developments in awareness about the need
for energy conservation and use of energy efficient products
can be evaluated.
importantly, it will provide a basis for designing national
level future strategies by the relevant departments and
ministries of the government of India for enhancing the
use of energy efficient products in India.
will help both consumers and producers reduce their carbon
footprint by helping them to strategise their initiatives
for greater production and usage of energy efficient products.
of energy efficiency products would help India conserve
energy which in turn would help to achieve sustained and
sustainable economic growth.
CUTS Centre For International Trade, Economics
& Environment (CUTS CITEE)
D–217, Bhaskar Marg, Bani Park,
Jaipur 302 016, India